Services let you sell your own offers to the customers already using your white-label platform: Google Business Profile management, ads management, coaching calls, courses, done-for-you setup, monthly add-ons, review stands, or branded merchandise.
Each service shows up as a card on your customer's Services page, and optionally on their dashboard. Customers pay through Stripe checkout on your connected Stripe account, or you send them to your own link, such as a Calendly booking page, a Stripe Payment Link, PayPal, or a page on your website. You deliver the service; the platform handles the listing, the checkout, and the order record.
What you can sell as a service
#Steps and details · includes a table
| Example | Billing | Usual payment method |
|---|---|---|
| Strategy or coaching call | One-time, or no price shown | Your own link (Calendly or Cal.com) |
| Google Business Profile management | Monthly | Stripe checkout |
| Google Ads management | Monthly | Stripe checkout |
| Remove branding add-on | Monthly | Stripe checkout |
| Course on reviews and reputation | One-time | Stripe checkout, or your own link to your course platform |
| Review stand, t-shirts, or a starter pack | One-time | Stripe checkout with a shipping address |
A service does not unlock anything in the platform on its own. If you sell something like a remove-branding add-on, change that customer's options yourself after the purchase (see the FAQ below).
Before you start
#To take payment through Stripe checkout, connect Stripe first at Business -> Billing & Revenue -> Connect Stripe. Without Stripe, the Stripe checkout option is disabled and you can only use Your own link.
Steps and details
- Stripe checkout prices are created in the currency set at
Platform -> White-Label -> Configuration(theCurrencydropdown on theBranding & Appearancetab). - For
Your own link, have the full URL ready. It must start withhttps://orhttp://.
Step 1: Create the service
#Make sure you are in your agency sidebar: if a bar at the top says You're in a customer, click Back to Agency
Steps and details
- Go to
Business -> Billing & Revenue -> Custom Products - Click
Create Product(orCreate Your First Productif you have none yet) - Under
What are you selling?, chooseService or add-on - Enter a
Name. Customers see this name, and you can change it later - Click
Continue
The platform opens the Edit service page straight away. The service stays hidden from customers until you turn on Show to customers and save.
Step 2: Fill in the details
#The Details card controls what the customer reads on the card. The Customer preview on the right updates as you type.
Steps and details · includes a table
| Field | What it does | Limits |
|---|---|---|
Service name | The card title and the name on Stripe checkout | Up to 255 characters, unique across your products |
Short description | One or two sentences under the title | Up to 255 characters |
What's included | Tick-list on the card. Click Add item for each line | Up to 8 items, 120 characters each |
Image | Shown at the top of the card. Useful for merchandise and printed products | JPEG, PNG, or WEBP, under 4 MB |
Step 3: Choose how customers pay
#In Pricing and payment, pick one option under How do customers pay?. The guide Services: Stripe Checkout vs Your Own Link explains the difference in detail.
Steps and details · includes a table
BillingisOne-time,Monthly, orYearly- With
Use an existing Stripe price ID, billing, amount, and currency are read from the Stripe price when you save, so the billing buttons are locked - For
Your own link, leavePrice shownempty to hide the price, for example for a free call
| Option | You set | What happens when the customer clicks |
|---|---|---|
Stripe checkout | Billing, then a Price (the platform creates the Stripe price), or Use an existing Stripe price ID. Optionally Collect a shipping address | Stripe checkout opens for the customer's existing billing account. The purchase is recorded in Orders and you get an email |
Your own link | Billing (shown on the card only), the Link, and an optional Price shown | Your link opens in a new tab. Nothing is recorded in the platform |
Step 5: Save and check the status
#Click Save changes at the top right. The badge next to the title shows Live when customers can see the service and Hidden when they cannot.
Steps and details
If something is missing, a yellow box titled Before customers can see this service lists it, for example Set a price for Stripe checkout or Add the link customers are sent to. You cannot save a service as visible until that list is empty.
When you change the price or billing of a Stripe checkout service, the platform creates a new Stripe price, because Stripe prices cannot be edited. Existing monthly or yearly subscribers stay on the price they bought.
What your customers see
#A Services item in the sidebar, under Manage, between Settings and Billing. It only appears once at least one service is live
Steps and details
- The
Servicespage with a card per live service: name, billing badge, description, price, included items, and the button - If you featured any services, a
Services fromstrip with your company name on the dashboard, with aView alllink - After a Stripe checkout payment, the customer returns to
Serviceswith aPayment receivedmessage saying you have been notified - Monthly and yearly services they already pay for show an
Activebadge with aManagebutton that opens the Stripe billing portal
The Services page and the dashboard strip are only shown to customer logins. Open dashboard and the Customer tab in your agency sidebar do not show them. To check what a customer sees, go to Business -> Customers -> Manage Customers and choose View as customer.
Control which customers can see services
#Visibility is controlled per plan. Open Business -> Billing & Revenue -> Custom Plans, edit the plan, go to Features & Options, and on the General sub-tab find the Services Access card. Set Services Page to Visible or Hidden. It is Visible by default.
Steps and details
To change it for one customer only, open Business -> Customers -> Manage Customers, click Manage on the customer, scroll to Plan Options, choose General, set Services Page in the Services Access card, and click Save. Options saved on the customer override their plan.
- Hidden removes the
Servicesmenu item, theServicespage, and the dashboard strip for that customer - Services are separate from
Billing Pages. You can hide billing and still offer booking links - If
Billing Pagesis hidden, customers do not get theManagebutton that opens the billing portal - If you disconnect Stripe, services that use Stripe checkout disappear from customers' pages until you reconnect
- Only the customer's own login can buy. Team members they invite do not see the
Servicespage
Edit, copy, hide, or delete a service
#Edit: click the service name or Edit on its card in Custom Products
Steps and details
- Hide without deleting: turn off
Show to customersand clickSave changes - Copy: click
Copyand enter a new name. The copy starts hidden. A Stripe checkout copy has no Stripe price until you set one; a link copy keeps its link and price - Delete: click
Delete. Past orders keep the service name. Deleting does not cancel monthly or yearly subscriptions already running in Stripe - Service cards in
Custom ProductsshowService,LiveorHidden, the billing, and eitherOrders: norPaid through your link
Deliver Google Business Profile management with Publishing
#If you sell Google Business Profile management, Publishing is how you deliver the posts. The purchase does not switch it on: like every service, it changes nothing in the platform by itself.
Steps and details
- Sell the service as usual, with Stripe checkout or your own link
- Switch
Publishing(andAutopilot, if you use it) toEnabledon the customer's plan, or in their override underPlan Options - Set
What the customer can do themselvestoNothing: the agency does everythingfor done-for-you, orApprove posts onlyif they should approve in the dashboard - Add the client's address under
Posts -> Settings,Approvals and Noticestab, so they approve posts from email - Overrides are cleared when a customer changes plan, so put a done-for-you level on the plan you sell it with