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Pricing

Agency pricing. Flat rate.

$99/month for the platform. Unlimited clients, unlimited locations, and every core feature included. No per-location fees, no credit packs, and no forced upgrade path just to run the product properly.

Pricing will rise over time as the product matures. Existing subscribers keep their rate.

Current flat-rate pricing
$99/month

Everything included. Clean economics as you grow.

  • Unlimited clients & locations
  • Full white-label (your domain, your brand)
  • Sales Intelligence with AI prospect reports
  • AI Visibility Testing (ChatGPT, Gemini, Perplexity)
  • Local Search Grid rank tracking
  • AI review responses (BYOK)
  • Unlimited email, SMS & WhatsApp campaigns (BYOK)
  • 67+ review sources
  • 12 embeddable widget types
  • Custom subscription plans for your clients
  • Stripe billing integration
  • Sales Agents Dashboard
  • 27 languages
  • Full API access
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14-day free trial. No credit card required. Cancel anytime.

See who EMR is built for →

What $99/month actually gets you

The point is not that the number is low. The point is that the base plan already contains a platform an agency can realistically sell, brand, and operate.

Sales Intelligence

$200-500/mo add-on elsewhere

AI-powered prospect reports, competitor benchmarking, AI visibility testing, pipeline management, and territory assignment.

Local Search Grid

$99-497/mo add-on elsewhere

Unlimited geo-grid rank tracking with multi-keyword scans, recurring schedules, and white-label PDF exports.

AI Review Responses

$50-200/mo add-on elsewhere

Unlimited AI-powered review responses via BYOK. Supports OpenAI, Gemini, Claude. Actual cost: pennies per review.

White-Label Everything

$440-497/yr extra elsewhere

Custom domain, full branding, agency dashboard, client portal. Your clients never see EmbedMyReviews.

Unlimited SMS & Email

50-1,000 included elsewhere

No per-message limits. Connect your own Twilio, Plivo, Brevo, or SMTP provider. Send as much as you need.

WhatsApp Campaigns

Enterprise only elsewhere

Full WhatsApp review request support via BYOK. Most competitors don't offer this at all, or charge enterprise rates.

Custom Subscription Plans

Enterprise only elsewhere

Create unlimited pricing tiers for your clients with feature controls, credit limits, and Stripe billing integration.

Sales Agents Dashboard

Not available elsewhere

Onboard your sales team with their own logins, territories, and automatic Stripe commission tracking.

AI Visibility Testing

Not available elsewhere

Test if businesses appear in ChatGPT, Gemini, and Perplexity recommendations. It is a distinctive part of the product.

Per-location pricing gets expensive fast

Per-location pricing turns growth into rising software overhead. EMR keeps the platform cost flat, which makes the model easier to price and easier to plan.

Platform10 Locations
EmbedMyReviews$99/mo
GoHighLevel$297/mo*
ReviewShake$400/mo
GatherUp$600/mo
Grade.us$700/mo
Birdeye$3,490/mo
Podium$4,990/mo

Based on published pricing. *GHL $97 Starter limited to 3 sub-accounts; agencies need $297 Unlimited or $497 SaaS Pro for white-label and custom billing. All competitors charge additional fees for SMS, AI, and add-on features on top of base price.

85%

cheaper than ReviewShake

98%

cheaper than Birdeye

99%

cheaper than Podium

$0

per-location fees, ever

What is included in the base platform

Agencies usually end up paying more than the headline price elsewhere because key pieces sit behind higher tiers, add-ons, or usage markups. EMR keeps more of the working stack in the base platform.

FeatureEMR $99/moGHL $97-497
Purpose-built for reputationYes, 100%No (CRM-first, reviews is one module)
Locations includedUnlimitedUnlimited sub-accounts
Review sources67+40+ (added 2025)
Email campaignsUnlimited (BYOK)$0.00675/1K emails
SMS campaignsUnlimited (BYOK)$0.0079/segment
WhatsApp campaignsIncluded (BYOK)Limited
AI review responsesUnlimited (BYOK, choose model)Yes (~$0.03/msg, no BYOK)
Local Search GridIncluded (BYOK)Premium add-on (Search Atlas)
Sales Intelligence reportsIncluded (BYOK)No
AI Visibility Testing (LLMs)IncludedNo
White-label (desktop)Included @ $99Included @ $297
White-label (mobile app)N/A$497/mo plan required
Custom client plans + billingIncluded$497/mo SaaS Pro (max 3 tiers)
BYOK (own API keys)Full control, zero markupNo (rebilling with markup)
Minimum plan for agencies$99/mo$297/mo (Unlimited) or $497/mo (SaaS Pro)
ContractsMonth-to-monthMonth-to-month

"These guys seriously are the best. No joke the best white label I've seen. It is so cheap. I was paying 16x before I switched. I seriously can't say enough good things."

Tyler Sheppard via Google

"The best review platform there is! Very adaptable and the development is fast. I have tried different platforms and can compare."

Axel, CEO via Capterra

Read all success stories →

BYOK Economics

BYOK: Your keys, wholesale costs, zero markup

Instead of rebilling usage through the platform, EMR lets you connect your own providers and pay them directly. That gives agencies more control over delivery costs and removes a layer of markup.

SMS Campaigns

Competitors (1,000 SMS)$15-50
EMR via Twilio BYOK~$7.90
EMR via Brevo BYOK~$4.00

Savings: 47-92%

AI Review Responses

Competitors (1,000 reviews)$50-200/mo add-on
EMR via GPT-4o-mini BYOK~$0.30 total
EMR via Gemini BYOK~$0.10 total

Savings: 99%+

Local Search Grid

Dedicated tools (100 scans/mo)$99-497/mo
EMR via DataForSEO BYOK~$1.50/mo

Savings: 98-99%

Annual savings at 50 locations

The difference between EMR and competitors isn't a rounding error. It's tens of thousands of dollars per year that stays in your pocket.

PlatformAnnual CostYou Save
EmbedMyReviews$1,188/yrN/A
ReviewShake$24,000/yr$22,812 (95%)
GatherUp$27,000/yr$25,812 (96%)
Grade.us$30,000/yr$28,812 (96%)
Birdeye$209,400/yr$208,212 (99%)
Podium$299,400/yr$298,212 (99%)
"The best white label reputation management platform out there! The support & community is unmatched, and you feel like a part of the ongoing development journey. Highly recommend!"
Archie

Archie

via Google

5.0 on G2
5.0 on Google
5.0 on Capterra

A note on pricing

This is early pricing, not permanent pricing.

$99/month is not the long-term price of the product. As the platform grows, pricing will move with it. Existing subscribers are grandfathered at their current rate.

What we can promise: if you subscribe now at $99/month, you keep that rate. When pricing changes later, existing subscribers stay on their existing plan price.

Start at $99/month

14-day free trial. No credit card required.

Pricing Questions

A platform cost that stays easy to live with.

$99/month. Unlimited clients. Unlimited locations. A full working platform.

No credit card required. Explore the platform for 14 days.