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9 min readReview Tools

How to Set Up and Sell NFC Products for Review Collection

Create NFC product listings, sell physical review-tap products through your platform, fulfill the orders yourself, and use those buyers as a low-friction entry point into the wider platform.

NFC products are physical items such as cards, stands, stickers, or table displays that customers can tap with their phone to open a feedback form or review destination.

You source and fulfill these products yourself. The platform does not manufacture, store, or ship them for you. What the platform gives you is the online store flow: product pages, checkout, payment handling, automatic buyer account creation, order records, and the NFC records that connect the physical item to review collection.

What you will need before starting

  • A connected Stripe account in `Agency mode -> Billing & Revenue -> Connect Stripe`
  • Physical NFC products already sourced and ready to sell, such as cards, stands, stickers, or table displays

Step 1: Create an NFC product

Start by creating the product record inside the platform. This is what becomes the sellable product page and checkout flow.

  • In `Agency mode`, go to `Billing & Revenue -> Custom Products`
  • Click `Create Product`
  • Enter a product name, such as `NFC Review Card - Black`
  • Add a description if you want
  • Keep pricing type as `One time`
  • Choose `NFC Product` as the product type
  • Click `Create`
Worth knowing

After creation, the platform takes you straight into the guided setup wizard.

Step 2: Configure the product in the setup wizard

The wizard walks through the full listing setup from price to storefront page.

Wizard stepWhat happens there
Basic DetailsEdit the product name and description if needed
PricingSet the selling price, create the Stripe price, and optionally set a purchase limit per customer
ShippingChoose the countries you ship to so Stripe can collect a shipping address during checkout
Product ListingUpload images, set stock level, and add variants such as colour or size
WebsiteGenerate the branded product webpage with images, price, variants, and checkout button
Worth knowing

If you leave stock empty, the platform treats it as unlimited stock.

Step 3: Share your product page

Once the webpage is created, your NFC product is live on a branded page hosted on your platform. You can share that URL however you sell: on your website, in email campaigns, in proposals, or on social media.

  • Product image gallery with thumbnail selector
  • Price display, including sale pricing if configured
  • Variant selection such as colour or size
  • Checkout button that takes the buyer directly to Stripe
  • Expandable product details and features
Worth knowing

Buyers can adjust quantity during Stripe checkout and can use coupon codes there if you have set them up in Stripe.

What happens when someone buys

The buyer flow is fully automated after checkout. Stripe handles the payment, then the platform handles the order and account-side follow-up.

  • The buyer visits your product page and clicks checkout
  • Stripe collects payment details and shipping address
  • The platform creates a free account for the buyer using the name and email from Stripe checkout
  • The platform sends the buyer a login email with their username and temporary password
  • An order is created with a unique order number
  • NFC records are generated in the system for each unit purchased
  • Your stock level is decremented
  • The buyer is redirected to an order-confirmation page with order details, shipping address, and progress tracking

Step 4: Fulfill the order

When an order comes in, you handle the physical fulfillment yourself.

  • Open `Customers -> Orders` in the left sidebar
  • View the order details and shipping address
  • Update the order status as you process and ship it
  • Add a tracking URL if you want the buyer to track delivery
  • Program the NFC chip to point to the customer unique NFC URL in the platform
  • Package and ship the product yourself

Step 5: The customer sets up their NFC

After login, the customer can see the NFC product records in their account and decide where each NFC tap should send people.

Setup optionWhat it does
Link to a Feedback FormTapping the NFC opens a review collection form so the end customer can leave feedback or move toward a review
Custom URLTapping the NFC redirects to any URL the customer chooses, such as a direct Google review page

The upsell opportunity

This is where NFC products become commercially interesting. Every buyer automatically becomes a user in your system, but without an active subscription.

The order-confirmation page includes two configurable calls to action that can drive them deeper into your offer, such as booking a demo or exploring the full reputation-management platform.

If your plans include a trial, these NFC buyers can start using the broader platform and then convert into paying subscribers later.

  • Use the default `Schedule a Demo` CTA to book a walkthrough
  • Use the second CTA to encourage connecting review sites and trying the full platform
  • Upsell later from `Customers -> Manage Customers` by generating a checkout link for a subscription plan
  • You can also send them a Stripe Payment Link for a plan or let them browse the subscription page from inside the platform
Worth knowing

The NFC product is the foot-in-the-door offer: a small, low-friction purchase that gets the buyer into your system before a monthly subscription sale.

Managing your NFC product catalogue

You can create as many NFC products as you want in different materials, colours, or form factors. Each one gets its own listing page.

If you want multiple versions of the same base product, add variants during the `Product Listing` step. Each variant can have its own images and attributes.

  • Use separate products for clearly different offers
  • Use variants for different colours, sizes, or finish options of the same core item
  • Manage everything under `Billing & Revenue -> Custom Products`

Troubleshooting

  • If the product page does not show a checkout button, make sure the product has a Stripe price configured in the `Pricing` step
  • Make sure Stripe is connected before expecting checkout to work
  • If the customer did not receive their login email, check `Customers -> Manage Customers` to confirm the account was created and resend the invite if needed
  • If stock shows as sold out, edit the product and update the stock level in the `Product Listing` step, or leave it empty for unlimited stock
  • If an order is not appearing, check `Customers -> Orders`; abandoned or failed Stripe checkouts do not create orders

Common questions