Our premium white label API & webhooks allows agencies to integrate third party tools with their review platform. You can integrate tools like Zapier, Pabbly and many others without exposing our brand.
In this section you will find guides on how to use our webhooks and more information on our API including best practices.
What are webhooks?
The term webhook generally means posting an event to another system over the web through an API. To put it simply a webhook in EmbedMyReviews is used when you want another system to be notified whenever a certain event occurs for example whenever we detect a new review the "ReviewCreated" event is triggered, you can tap into this event and the system will send the review to your specified endpoint. The endpoint could be a Zapier (or similar) URL or an API for another third party system.
What's an API then?
So the API is for inbound requests for example webhooks will be triggered when an event occurs in EmbedMyReviews and the platform will send that out to a third party system. The API on the other hand is used by the third party system to communicate with EmbedMyReviews. For example if you want to send out an automated review request whenever an order is placed you would use the API and NOT webhooks.
Webhook setup
The process of setting up new webhooks is the same regardless if you tap into the "ReviewCreated" event or any other event that the system supports. Data will vary between different types of events and we recommend to use a free tool like webhook.site to familiarize yourself with this technology.
- How to send new reviews to Zapier
- How to send new reviews to Pabbly
API setup
The API documentation can be found here.